Brand Strategy

Define Your Brand.

A focused brand hits the target.

How effectively does your brand communicate who you are and what you stand for?

We help startups develop branding that reflects their founder's vision, while guiding established companies toward more cohesive marketing materials. Our process ensures your brand identity extends through all your marketing efforts.

Strategy

Get comprehensive go-to-market brand and content strategies while strengthening your brand narrative.

Style Guides

Hone your brand identity while strengthening every layer of your sales and marketing efforts.

Collateral Templates

Custom templates built on your brand style for Microsoft, Adobe, Canva, Google, or Apple software suites.

Media Libraries & AI Training

Media asset libraries and custom ai image training sets that ensure your team always has the best brand-approved images.

Mediastruction

Dreamtown Creative partnered with Mediastruction to redesign the company brand and launch their new ad analytics platform, FutureSight Online. Our comprehensive rebranding efforts, including new logos, website, brand tone and copy, and all outbound marketing materials, positioned Mediastruction as a leader in privacy-conscious, data-driven media buying. This strategic initiative attracted new partnerships and reinforced Mediastruction's industry standing.

NYIAX

Dreamtown Creative rebranded NYIAX to stand out in a crowded ad-tech market by zeroing in on what buyers value most: intelligence and strong network partnerships. Through competitive analysis and sharp positioning, we crafted bold visuals and copy that highlighted NYIAX’s NASDAQ-backed credibility and technical edge. From high-impact fundraising decks (that helped raise $15M+) to sleek sales materials, explainer videos, and website content, every touchpoint was designed to signal authority and innovation. The result: a sharper brand, stronger investor confidence, and sales teams armed to win.

GreenRoad Technologies

Dreamtown Creative rebranded GreenRoad to spotlight its new app-based driver safety monitoring technologies as a smart, low-cost upgrade in a crowded fleet-tech market. By analyzing competitors and driver hesitations around privacy and “nanny” tech, we built a brand that emphasized simplicity, savings, and trust. Clean visuals and reassuring copy reframed the product as driver-friendly and efficiency-focused: no hardware, no hassle. The result? A sharper brand, stronger customer buy-in, and market positioning built to scale.

StoryFit

Dreamtown Creative transformed StoryFit's brand to resonate with Hollywood's fast-paced decision-makers, emphasizing how their AI-driven analysis converts scripts into actionable audience insights, saving time while reducing financial risk. By overhauling the website with streamlined messaging and compelling design, Dreamtown highlighted StoryFit's ability to decode narratives and predict audience engagement swiftly and accurately. This strategic rebranding attracted major studios and publishers, leading to new business opportunities and solidifying StoryFit's position as an industry innovator.

Simplikube

Dreamtown Creative built Simplikube’s brand from the ground up to help the bare-metal Kubernetes startup attract investors and strategic partners. With sharp messaging, a clean visual identity, a focused website, and lead-generating downloadables and user-documentation, we helped position the platform as a simple, powerful solution in a complex space. Investor-ready decks, marketing assets, a brand system, and a user-friendly onboarding website built for developers gave Simplikube the tools to grow fast—leading to M&A conversations with major industry players soon after launch.

City of Austin Development Services

Dreamtown Creative contracted with the City of Austin’s Development Services Department to lead a year-long department rebrand aimed at rebuilding public trust. Over 12 months, we crafted culturally attuned quarterly campaigns alongside monthly initiatives highlighting the everyday benefits of safe, inspected living. From strategy to final creative, each campaign was designed to resonate with Austin’s diverse communities—delivering clarity, confidence, and a refreshed civic voice, ready to run.