Client Case Study | Simplikube Inc.

Industry: Enterprise Hosting, Cloud Management Software

Location: Austin, Tx.

Funding: M&A discussions

Sculpting a startup's ethos and identity.

Simplikube is the heritage of brilliant developers with a historic path in the networking and cloud-technology space. Combining open-source Kubernetes management tools and intelligent monitoring systems into one simple-to-use drag-and-drop interface that delivers IT managers and hosting providers with the most full-featured GUI-based full-stack management software available today.

Devoted to building the world's best GUI-based cloud management suite - Simplikube's website, branding, and documentation were having trouble solidifying a unique brand identity and missing the target of communicating the true simplicity and power of their GUI-managed cloud software.

Simplikube hired Dreamtown to focus on industry research, persona targeting, brand development, software beta-testing, website design, and go-to-market strategies.

We're proud of this founder and developer team and are proud to be trusted with such an important evolution in the cloud management space.

Brand & Logo Design

We started at square one with Simplikube, digging into the true benefits and use cases of the software - designing their brand to better reflect the founder's heroic mission and the development team's brightest features.

Website Design

The new website offered media to quickly feature the simplicity of the Simplikube UI while funneling multiple personas into investor and developer-focused signup forms. The website resulted in M&A discussions with international brands weeks after publication.

FireShot Capture 119 - Simplikube.com - Home - SimpliKube - simplikube.com

Branded Assets & Templates

To help Simplikube move more quickly in their fundraising and growth efforts, we developed a complete brand guide along with templates for pitch decks, marketing graphics, and developer documentation.

"We needed to lean on Dreamtown not only for production but also strategy. They understood exactly what we needed and how to make it happen."

Andi N. | Civitas

"Dreamtown did a fantastic job capturing client video testimonials for us! They were great to work with - very personable, made the clients feel at ease, and coaxed good soundbites out of them for the clips... I would definitely hire them again!"

Meghan S. | Mass Relevance

"We came to Dreamtown needing our website rewritten and redesigned on a quick timeline, and their team was responsive and professional every step of the way. They took and integrated feedback well and delivered a great product on time and on budget. We have also worked with Dreamtown on content creation for our blog, and are reliably impressed with their ability to turn data into engaging stories that are consistent with our brand message and voice. I highly recommend Dreamtown for any digital content creation needs!"

Monica L. | StoryFit

"I’ve worked with Dreamtown on a few projects over the years and they are constantly surprising me with new and innovative ways to present and communicate our value proposition, purpose and vision. Through an innovative mix of web design, content creation and collaborative team work Dreamtown always delivers the most compelling bylines, innovative design and ongoing support for content creation across all of our mediums."

David R. | GreenRoad

"Dreamtown Creative has been the best investment we have made to drive results. We brought Dreamtown on to augment our content creation and have gotten so much more! They manage our content strategy, interview stakeholders and develop thought leadership content that helps our team focus on marketing strategy and execution. They are the perfect partners to our business."

Dawn L. | Lenovo

"I had the pleasure of working with Dreamtown at four different companies over the years. They always came on board and created some amazing content. I would highly recommend them."

Javier C. | Hostway

"First time we worked together, Dreamtown came up with several on-target creative concepts under significant deadline pressure. They're creative, deliberate in strategy and focused on results. They know that online content is king and understand how to pull leads into the pipeline."

Amy W. | Wick Marketing

"Brent is a swiss army knife of media and technology. His strengths in front end development, cinematography, editing, R&D, copywriting, and design work are unmatched. He is a true professional that is always eager to collaborate and help others. I can't recommend him enough."

Randall T. | Region XIII

"Dreamtown is a dream to work with! We have been working with Dreamtown for over 2 years and their strategic thinking, planning, and delivery have helped Liquid Web launch successful campaigns. They provide knowledge, experience, and valuable insights into all of our projects. They are an extension of our team and are such a pleasure to work with."

Mayra P. | Liquid Web

"Dreamtown turned around our marketing efforts and began pushing our customer acquisition in the right direction. They bring immense understanding of all things technology, enabling a quick onboarding and an even quicker impact to our marketing goals. They focus on completing the holistic journey of customer acquisition to customer engagement, even helping us create a seamless new customer experience. In a world where content is king, Dreamtown is writing the rule book. Brent and Amanda developed beautiful product videos, online tutorials and themed social media campaigns to push engagement and drive product adoption. We wouldn’t be where we are today without the awesome help of Dreamtown."

Eric S. | Patchr.io

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