Client Case Study | Mediastruction Agency

Industry: Media Buying & Business Analytics

Location: New York, NY.

Redefining an agency evolution.

Traditional media buying was once upended by digital. Today, user privacy concerns and hyper-specific relevance have upended how people approach and succeed with digital advertising.

Mediastruction has consistently led the way in media strategy and buying – as a female-led company built and focused on data and real business outcomes using mixed media modeling for both offline and online media.

Leading the way to user privacy and relevance.

Mediastruction again led their peers with the development of software algorithms and organizational intelligence that moves client's media buying strategy beyond cookies and misguided spending. With the development of FutureSight, Mediastruction sought out Dreamtown Creative to re-envision their brand into one that maintained their stable legacy, deep integration with clients, and female-led genius, while presenting the best features and benefits of their new customizable media and business intelligence dashboards.

The final brand brought a fresh feeling of trust, deeply professional understanding of today's media buying needs, and a powerful tent-pole to build new partnerships under.

FireShot Capture 060 - Media Planning Agency in Boston - Mediastruction - www.mediastruction.com

Brand, Logo, Brand Colors, Website Design, Pitch Deck Design, Product Graphics, Sales Collateral, Explainer Video

Some businesses know exactly who they are – but find trouble expressing that vision. Dreamtown worked with Mediastruction leadership to understand who they truly are as a brand and how they wanted to approach their clients in the future.

"We needed to lean on Dreamtown not only for production but also strategy. They understood exactly what we needed and how to make it happen."

Andi N. | Civitas

"Dreamtown did a fantastic job capturing client video testimonials for us! They were great to work with - very personable, made the clients feel at ease, and coaxed good soundbites out of them for the clips... I would definitely hire them again!"

Meghan S. | Mass Relevance

"We came to Dreamtown needing our website rewritten and redesigned on a quick timeline, and their team was responsive and professional every step of the way. They took and integrated feedback well and delivered a great product on time and on budget. We have also worked with Dreamtown on content creation for our blog, and are reliably impressed with their ability to turn data into engaging stories that are consistent with our brand message and voice. I highly recommend Dreamtown for any digital content creation needs!"

Monica L. | StoryFit

"I’ve worked with Dreamtown on a few projects over the years and they are constantly surprising me with new and innovative ways to present and communicate our value proposition, purpose and vision. Through an innovative mix of web design, content creation and collaborative team work Dreamtown always delivers the most compelling bylines, innovative design and ongoing support for content creation across all of our mediums."

David R. | GreenRoad

"Dreamtown Creative has been the best investment we have made to drive results. We brought Dreamtown on to augment our content creation and have gotten so much more! They manage our content strategy, interview stakeholders and develop thought leadership content that helps our team focus on marketing strategy and execution. They are the perfect partners to our business."

Dawn L. | Lenovo

"I had the pleasure of working with Dreamtown at four different companies over the years. They always came on board and created some amazing content. I would highly recommend them."

Javier C. | Hostway

"First time we worked together, Dreamtown came up with several on-target creative concepts under significant deadline pressure. They're creative, deliberate in strategy and focused on results. They know that online content is king and understand how to pull leads into the pipeline."

Amy W. | Wick Marketing

"Brent is a swiss army knife of media and technology. His strengths in front end development, cinematography, editing, R&D, copywriting, and design work are unmatched. He is a true professional that is always eager to collaborate and help others. I can't recommend him enough."

Randall T. | Region XIII

"Dreamtown is a dream to work with! We have been working with Dreamtown for over 2 years and their strategic thinking, planning, and delivery have helped Liquid Web launch successful campaigns. They provide knowledge, experience, and valuable insights into all of our projects. They are an extension of our team and are such a pleasure to work with."

Mayra P. | Liquid Web

"Dreamtown turned around our marketing efforts and began pushing our customer acquisition in the right direction. They bring immense understanding of all things technology, enabling a quick onboarding and an even quicker impact to our marketing goals. They focus on completing the holistic journey of customer acquisition to customer engagement, even helping us create a seamless new customer experience. In a world where content is king, Dreamtown is writing the rule book. Brent and Amanda developed beautiful product videos, online tutorials and themed social media campaigns to push engagement and drive product adoption. We wouldn’t be where we are today without the awesome help of Dreamtown."

Eric S. | Patchr.io

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